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Template Components
Main message text, up to 1024 characters
Up to 2 buttons (URL, Phone, Quick Reply)
Up to 10 swipeable cards with media, text, and buttons
About Product Card Carousel
Product Card Carousel templates pull rich product data — name, image, price, description — directly from your Meta Commerce Catalog and present it as up to ten swipeable cards inside the chat. Unlike Media Card Carousel where you author every card manually, Product Card Carousel auto-populates each card from a catalog product ID, so prices and images stay accurate without resubmitting the template.
Why use a Product Card Carousel?
Auto-synced product data. Because each card references a catalog product ID, any update in your Meta Commerce Catalog (price drops, image refreshes, name changes) shows up in subsequent sends without resubmitting the template for review.
Higher conversion per send. Carousels let users compare options side-by-side. Combined with WhatsApp's built-in cart and checkout flow, this is the closest you can get to a native shopping experience inside chat.
Common use cases
Featured product launches
Highlight 5–10 newly launched SKUs as a swipeable showroom inside chat.
Reorder reminders
Show repeat customers their most-purchased items as a carousel for one-tap reorder.
Bundles & sets
Present a coordinated set (e.g., skincare routine, gift box) with each card a component.
Cross-sell after purchase
After delivery, surface complementary products specific to the order placed.
Example template structure
Body: "Hi {{1}}, your favourites are back in stock!" Cards 1–5: Auto-populated from catalog product IDs with image, name, price, and Shop Now button.